Mastering Digital Transformation

Get ready to explore digitalization at TUM

Digital transformation is anywhere and everywhere: Come find out how your business can seize the opportunities and master the challenge of transformation! Our certificate program “Mastering Digital Transformation” enables you to successfully navigate digital transformation, whether you work in a family enterprise or in an SME. Join us at TUM Campus Heilbronn and explore how your business can succeed in an increasingly digital marketplace.

Your benefits at a glance

Overview

Provider

TUM Campus Heilbronn gGmbH

Certificate:

Confirmation of attendance

Modules:

The compact course takes place 2x per year.
The in-depth modules take place 1x per year.

Program Fee

Booking of 1 module: 1,500 €
Booking of 2 modules (i.e. Track 4): 2,650 €
Booking of 3 modules (i.e. Track 2): 3,850 €
Booking of 4 modules (i.e. Track 3): 5,000 €
Booking of 5 modules (i.e. Track 1, 5): 6,150 €
Booking of 8 modules: 9,600 €

Discounts:

10% discount for TUM Alumni

Target group:

The event series is aimed at executives, employees and managers from various functional areas who deal with specific issues in the context of company-wide digital transformation processes. Equally it is directed to the overarching transformation management and the company management itself, who are responsible here and need an overall view of the challenges of the digital age in order to make the right decisions.

Location:

TUM Campus Heilbronn
*We reserve the right to offer individual modules as virtual events at short notice.

Duration:

5 different topic-focused tracks each consisting of a combination of 2 to 5 modules

1) Each module has a self-contained, thematic focus and can also be booked individually

2) The order if the modules in the track can be changed

3) The tracks can be supplemented by further modules

Dates:

2 days per module
Thursday, 9:30 am – 7:45 pm;
Friday, 8:00 am-3:45 pm
(Self-study before and after the attendance days)

Academic Responsibility:

Prof. Dr. Helmut Krcmar
Dr. Christoph Geier

Access requirements:

Affinity for digital transformation topics is a prerequisite.
All modules can be booked separately. We recommend a targeted combination of several modules to tracks; knowledge from the module ‘Digital Strategy & Business Models’ is assumed.


Kick-start your company’s digital journey: Digitalization at TUM

Students in our certificate program “Mastering Digital Transformation” at TUM Campus Heilbronn get a holistic view on digital transformation: We look at strategy, leadership, technology, and change management. The program is divided into eight modules, each covering a specific element or field of digital transformation. With a strong focus on practical methodological knowledge, the program will equip you with practical know-how ready to be applied in your individual work environment.


A next-level learning experience: TUM Campus Heilbronn

The certificate program “Mastering Digital Transformation” is taught exclusively at TUM Campus Heilbronn with its world-class facilities and stunning architecture. Attendees get a chance to get familiar with digital strategy, digital technologies, sustainability, customer experience, digital process design, platform economics, as well as transformation, and change management.


Condensed program

Interested? In addition to our certificate program “Mastering Digital Transformation”, we also offer a condensed program that will make you familiar with the most important backgrounds, methods, and trends around digital transformation and enable you to take on first digitalization projects. The condensed program covers the following topics:

  • Assessing your individual starting position
  • Launching into digitalization: market and customer trends, innovation and technologies, digital mindset
  • Enroute to digital: roadmap digital change, change management, communications, and culture
  • Challenges, tension springs, and success factors in the respective areas
  • Linking up with day-to-day business operations

Your
contact partner

Caroline Hoffmann

Caroline Hoffmann

Division Director Continuing Education Heilbronn
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Juliana Martin-Schneider

Program Manager
Visit us

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D-74076 Heilbronn